Brand & Online Store Development

I developed a professional eCommerce website for a CBD brand, combining a strong visual identity with seamless online shopping functionality. This project focused on branding, design, and marketing integration to enhance customer engagement and drive sales.

Key Contributions:

• Brand Identity & Logo Design – Created a unique brand identity and logo to establish a strong market presence.
• eCommerce Website Development – Designed and built a WordPress/WooCommerce store, ensuring a smooth shopping experience.
• Custom Packaging Design – Developed custom product packaging to align with the brand’s aesthetic and appeal.
• CRM & Marketing Integration – Connected the site with CRM, social media, and ad platforms to support sales and customer engagement.
• Advanced Analytics & Tracking – Implemented Google Analytics, Tag Manager, Data Studio, and Google Optimize for insights and performance optimization.
• Content Development – Created blog content to enhance SEO, educate customers, and establish brand authority.

This project resulted in a visually engaging, high-performing online store that supports brand growth and customer retention.