PORTFOLIO: Web

New Empanada Website 2023

I have worked with Empanada Company since its inception, helping to establish their digital presence with a dynamic and user-friendly website. From the very beginning, their focus has always been on simplicity and reflecting their authentic, creative and high quality brand. For this project we included:

  • Website Redesign and Development: Rebuilt the website on the WordPress platform, leveraging their unique brand to create an engaging, user-friendly and simple experience tailored to local customers with inclusions for B2B sales.
  • Google Analytics Integration: Implemented Google Analytics to track user behavior, measure website performance, and provide actionable insights for future growth.
  • Search Engine and Performance Optimization: Conducted basic SEO and performance enhancements to improve visibility on search engines and ensure smooth functionality across devices.
  • Multimedia Integration: Incorporated videos and images to enhance content engagement
  • Contact and Support Accessibility: Developed user-friendly contact forms and provided clear contact information, facilitating easy communication between users and staff.
  • Responsive Design Implementation: Ensured the website is mobile-friendly, providing an optimal viewing experience across a range of devices and screen sizes.

Other Services for this business include:

  • Digital Business Consultations: Provided personalized support to the client’s team, handled all technical, marketing and design related support issues for the entire business.
  • Graphic Design: Logo & Brand Identity, Menu Design, Packaging & Signage
  • Food Photography – Captured high-quality images of empanadas and other menu items for use on the website, social media, and promotional materials.
  • Content Creation & Management – Designed posts, wrote captions, and scheduled content to maintain engagement.