I worked with Smithen Law to create a modern, professional website that reflects their expertise and strengthens their digital presence. This project focused on branding, functionality, and performance optimization to improve client engagement and marketing effectiveness.
Key Contributions:
- Brand Identity Development – Designed a cohesive brand identity to establish a strong, professional presence.
- Website Redesign & Development – Built a WordPress-based website with an intuitive layout and improved user experience.
- CRM & Marketing Integration – Connected the site with CRM, social media, and ad platforms to streamline client interactions and marketing efforts.
- Analytics & Tracking – Integrated Google Analytics and Tag Manager for data-driven insights and performance tracking.
- Mobile Optimization – Ensured responsive design for seamless access across mobile, tablet, and desktop devices.
- Ongoing Management & SEO – Provided monthly updates, backups, and basic SEO to maintain performance and improve search visibility.
This project resulted in a high-performing, mobile-friendly website that supports Smithen Law’s growth and enhances their online client engagement.