A few years ago, we had the opportunity to develop a website for Technoject, a company specializing in providing unique products for the North American injection molding industry. With a focus on user simplicity, we built the site to allow their team to easily populate it with content, offering training to ensure they could manage it independently.

Recent Website Update for Improved Design and Functionality

Fast forward to today, and we’re thrilled to announce the recent Technoject website update. After over a year of growth, the client came back with a vision to refine the design and automate some functionalities to better serve their needs. The changes were driven by real business practicality and, of course, ease of use for their website visitors.

Enhancements: Above the Fold, Product Information, and Mobile Optimization

One of the major improvements we made was a more impactful “above the fold” area, ensuring visitors instantly understand Technoject’s value proposition. Additionally, we introduced a new section for easy product management, allowing Technoject’s team to sort and display product information effortlessly. Further, the site was optimized for mobile, ensuring a smooth, responsive experience across all devices.

Live Chat and Digital Ordering Forms

We also added live chat functionality, enabling real-time customer support and enhancing engagement. And as part of ongoing improvements, we’re currently working on implementing digital forms to streamline the ordering process, making it easier for visitors to purchase products.

Technoject’s Commitment to Customer-Driven Solutions

What I love most about this project is how it exemplifies the importance of starting simple and building based on real-world needs. Every change we made was aligned with their business goals and the user experience, creating a seamless blend of functionality and design.

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Check out the updated website and see how the improvements have enhanced both form and function: technoject.com